Cookies

Maurten AB (“we” or “us” or “our”) may use cookies, tracking pixels, and other tracking technologies when you visit our website maurten.com, including any other media form, media channel, mobile website, or related (“Maurten Website”) to help customize Maurten Website and improve your experience.

We reserve the right to make changes to this Cookie Policy at any time and for any reason. Any changes or modifications will be in effect immediately. By using Maurten Website continuously after the revised Cookie Policy, you are expected to have accepted the changes.

USE OF COOKIES
A “cookie” is a tiny strand of data. A website you visit sends a cookie to your computer. Your computer stores it in a file located inside your web browser. We use cookies on Maurten Website to, for example, keep you logged into Maurten Website, enable shop functionalities, keep track of the items in your shopping cart and track the pages you visit. We use cookies to help us understand how Maurten Website is being used and improve your online experience.

TYPES OF COOKIES
We use the following types of cookies:

Essential Cookies
Essential are necessary cookies, without which Maurten Website won’t work properly or be able to provide certain features and functionalities. These also include security cookies to help identify and prevent security risks. These cookies do not collect personal data.

Performance Cookies
Performance cookies monitor how users reached Maurten Website, and how they interact with and move around Maurten Website. These cookies monitor only the performance of the Maurten Website as the user interacts with it. These cookies don’t collect recognizable information on users, which means all the data collected is anonymous and only used to improve the functionality of the Maurten Website.

Marketing Cookies
Marketing cookies are designed to identify the browser and device in a unique way to show users relevant adverts based on interests and topics. These cookies are almost always third-party and track users across multiple websites. Marketing cookies are linked to a device and do not directly store any personal information about users.

List of cookies we use

Cookie Name: Functional_Session
Provider: Maurten
Category: Essential
Description: The CMS relies on PHP sessions to maintain sessions across web requests. This is done via the PHP session cookie. This cookie will expire as soon as the session expires.
Duration: Session
Type: First-Party

Cookie Name: Functional_CSRF_Token
Provider: Maurten
Category: Essential
Description: Protects us and you as a user against Cross-Site Request Forgery attacks.
Duration: Session
Type: First-Party

Cookie Name: Functional_Cookie_Consent
Provider: Maurten
Category: Essential
Description: Remembers which type of cookies you have agreed to use on this site.
Duration: Persistent
Type: First-Party

Cookie Name: Functional_CSS_Loaded
Provider: Maurten
Category: Essential
Description: Remembers if you have downloaded all styles sheets needed for the site to load faster next time.
Duration: Persistent
Type: First-Party

Cookie Name: *_abtesting
Provider: Maurten
Category: Essential
Description: The CMS uses this cookie to choose one of two content options to display on the screen.
Duration: Session
Type: First-Party

Cookie Name: *_commerce_cart
Provider: Maurten
Category: Essential
Description: E-commerce software shopping cart session
Duration: Persistent
Type: First-Party

Cookie Name: *_identity
Provider: Maurten
Category: Essential
Description: When you log into the CMS. The cookie only stores the information necessary to maintain a secure, authenticated session.
Duration: Persistent
Type: First-Party

Cookie Name: *_username
Provider: Maurten
Category: Essential
Description: If you check the "Keep me logged in" option during login.
Duration: Persistent
Type: First-Party

Cookie Name: fs_lua
Provider: Fullstory
Category: Performance
Description: Used for performance and anonymous session tracking with Fullstory
Duration: Session
Type: Third-Party

Cookie Name: fs_lua
Provider: Fullstory
Category: Performance
Description: Used for performance and anonymous tracking with Fullstory
Duration: Persistent
Type: Third-Party

Cookie Name: _ga*
Provider: Google Analytics
Category: Marketing
Description: Used for anonymous statistics to help us understand how visitors interact with the site. More information available at http://www.google.com/policies....
Duration: Persistent
Type: First-Party

Cookie Name: _gid
Provider: Google Analytics
Category: Marketing
Description: Used to count and track page views for anonymous statistics. More information available at http://www.google.com/policies....
Duration: 24 hours
Type: First-Party

Cookie Name: _gcl_au
Provider: Google Analytics
Category: Marketing
Description: Cookie set by Google Analytics to take information in ad clicks and stores in a first-party cookie so that conversions can be attributed outside of the landing page. More information available at https://policies.google.com/pr....
Duration: 1 hour
Type: First-Party

Cookie Name: _flowbox
Provider: Flowbox
Category: Marketing
Description: Helps us deliver an optimal shopping experience by showing the products we think are most relevant to you. More information available at https://getflowbox.com/privacy.
Duration: 1 month
Type: Third-Party

Cookie Name: _flex
Provider: Flowbox
Category: Marketing
Description: Used to measure the performance of the content flows and provide insights about behavior on the website. More information available at https://getflowbox.com/privacy.
Duration: 1 month
Type: Third-Party

Cookie Name: _fb*
Provider: Facebook
Category: Marketing
Description: Used to deliver a range of advertising products, such as real-time bidding from external advertisers. More information available at https://www.facebook.com/about.... Duration: 3 months
Type: Third-Party

Cookie Name: fr
Provider: Facebook
Category: Marketing
Description: To send personal ads through Facebook. More information available at https://www.facebook.com/about....
Duration: 3 months
Type: Third-Party

Cookie Name: __kla_id
Provider: Klaviyo
Category: Marketing
Description: This cookie is used to collect information on the visitor’s behavior, and allow us to make email marketing more engaging to users. More information available at https://www.klaviyo.com/legal/...
Duration: Persistent
Type: Third-Party

Cookie Name: IDE
Provider: Google DoubleClick
Category: Marketing
Description: Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the ads to measure the efficacy of an ad and present targeted ads to the user. More information available at https://policies.google.com/te....
Duration: Session
Type: Third-Party

Cookie Name: vuid
Provider: Vimeo
Category: Marketing
Description: Vimeo’s embeddable video player only uses first-party cookies that they consider essential to the video player experience when you play a video. More information available at https://vimeo.com/cookie_polic....
Duration: Session
Type: First-Party

CONTROL OF COOKIES
Most web browsers accept cookies by default. However, you can remove or reject cookies in your web browser’s settings. Be advised that this could affect the availability and functionality of the Maurten Website.

OTHER TRACKING TECHNOLOGIES
In addition to cookies, we may use pixel tags, and other tracking technologies on Maurten Website to help customize it and improve your online experience. A “pixel tag” is a tiny object or image embedded in a web page. Those tags are used to track the number of users who have visited particular pages and acquire other statistical data. They collect only a limited set of data, such as a cookie number, time and date of the page, and a description of the page.

You may opt-out of third-party cookies through the Network Advertising Initiative’s Opt-Out Tool, or follow the links below:

Facebook Pixels
https://www.facebook.com/help/568137493302217

Google Ads
https://support.google.com/ads/answer/2662922?hl=en-GB

Google DoubleClick
https://adssettings.google.com/authenticated?hl=en

PRIVACY POLICY
For more information about how we use information collected by cookies and other tracking technologies, please refer to our Privacy Policy posted on the Maurten Website. By using Maurten Website, you agree to be bound by this Cookie Policy and our Privacy Policy.

CONTACT US
If you have questions or comments about the Cookie Policy, please contact us at:

Maurten AB
Gibraltargatan 1A
411 32 Göteborg, Sweden

help@maurten.com

Last updated: 2025-01-01